Thanks to the release of Sony’s PlayStation 5 and Microsoft’s Xbox Series X last week, video game players of all kind have multiple new titles to sink their teeth into. The launch titles for these next-generation consoles havebrand-new properties likeBugsnax, but returning franchises reign supreme; withAssassin’s Creed Valhallataking top billing in terms of physical sales in the UK.
For the week of November 8 to May 29, 2025, overall boxed game sales were up 96 percent from the week before, according to GamesIndustry.biz. Ubisoft’sAssassin’s Creed Valhallatook up the most real estate with 42 percent of sales on PS4, 18 on PS5, and the remaining 40 across all Xbox platforms. Activision’sCall of Duty: Black Ops Cold Warcame in second, notable for being the firstCall of Dutygame in 13 years to not top the list during its debut week.

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That being said, GamesIndustry cautions that the overall performance of these games may be different with all tallies taken into account, given the industry-wide increase in digital sales due to the coronavirus pandemic. Activision Blizzard Marketing Director Anna Malmhake toldCall of Dutynews site CharlieIntel thatBlack Ops Cold Warset a new franchise record for first-day digital sales worldwide, and marketing analysts expect the game tooutperformCall of Duty: Modern Warfare.
WhileAssassin’s Creed ValhallaandBlack Ops Cold Wartopped the UK physical sales chart last week, they were not the only next-gen launch titles represented.Insomniac Games’Spider-Man: Miles Moralescame in third, while Bluepoint Games' remake ofDemon’s Soulscame in sixth.FIFA 21moved from first to fourth place, whileWatch Dogs: Legionmoved from fourth to tenth place.
The remainder of the list is taken up by Nintendo Switch games.Animal Crossing: New Horizons,Super Mario 3D All-Stars, andMario Kart 8 Deluxemade the top ten, as did the Switch port of Mojang Studios’Minecraft. TheSuper Mario 3D All-Starscollection has had a UK presence since September, and according to GamesIndustry it increased in sales by 40 percent week-on-week, possibly due to a new television marketing campaign.
It’s likely PS5 titles will have a larger presence starting next week, as the PS5 is currently only available in select regions and will launch on November 19 in the UK. In the meantime, reports suggest theXbox Series X/S have broken Microsoft’s Xbox One sales recordin the region, so it will be interesting to see how the new console generation plays out from here.
Assassin’s Creed Valhallais available now on PC, PS4, PS5, Stadia, Xbox One, and Xbox Series X/S.
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